Client Spotlight
Coursera, a leading online learning platform serving 100+ million global users, approached CASE with the goal of strengthening its position in the government and workforce development market. Project analysts conducted a funding landscape analysis on Short-Term Pell Grant eligibility and braided funding opportunities, and developed segmentation and messaging strategies to help client reach federal agencies, state workforce boards, and blue-collar workers. Daniel, a co-project manager, shared: "Jeb and I had an incredible experience leading our team through such a multifaceted and high-impact project. Working with Coursera gave us the opportunity to dig into everything from federal funding policy and FedRAMP authorization to go-to-market strategy for some of the most dynamic segments in workforce development. Our team produced research and recommendations we are truly proud of, and we are grateful to have partnered with a company whose mission of expanding access to world-class education resonates so deeply with all of us."